Images : @cristiano, @kyliejenner @selenagomez, @leomessi, @mihlalii_n, @nuzhahjacobs (IG)
Steps to become an influencer: 1. Create Content Find your niche subject, based on skills & expertise. Create content consistently. 2. Be Worthy Have a content-full blog.
3. Relatable Influencers are relatable. Ask questions & answer comments. 4. Platform choose your main SM platform, grow & be active! Then branch out to other channels to reach more people.
TIPS: - Switch to a business account; - Create a professional Bio; - Use a professionally edited profile pic and clearly display contact info.
5. Keep Diary: Keep an editorial calendar & plan your posts ahead. 6. Connections: Connect & network on / offline & join platforms / agencies.
7. Create a Media Kit: - Show audience stats + figures, insights, demographics & geographical reach. - List previous brand collaborations. - List your accolades, awards or (quoted) praise received.
- Provide a full fee structure, or email address to request one. - Make paid ads, brand collaborations, & sponsored content visible.
9. Subscribe to Useful Publications: Know of algorithm changes & software updates, new apps + SM trends.
10. Mind Map Form a plan of action to be incorporated in your calendar.
How much can you make as an influencer? Instagram income typically ranges from $75 p/post to $10,000 p/post.